5 Important Reasons Why Guest Posting Is Beneficial To Every Business

Editor’s Note: PAC welcomes Saurabh Tiwari as a Guest Writer

Do you usually ask yourself how to avail more traffic on your blog and how can you convert that traffic into subscribers?

You have spent so many precious hours creating content on your blog and you have made an effort to market on social media.

But at the end of the day, it only seems that you have some non-permeable wall keeping you from growing your blog. The most important reason can be that you might be missing guest posting.

1. Guest Blogging Builds Relationships With Other (Influential) Bloggers

Guest blogging builds a relationship with other bloggers, let’s see how.

It’s quite difficult to earn the attention of Brain Clark (copy blogger) or Darren Rowse (ProBlogger). But continuously tweeting content from their blogs, while often appreciated, isn’t going to get any attention given they usually get thousands of shares for every new post.

One of the best ways to build relationships with prominent bloggers – even big names like Brain Clark and Darren Rowse, is to make their work flat -out noticeably easier. And you can do this by providing content for their blogs in the form of a guest post. If you can bring unique lines of thought to influential blogs, appeal to their readers and generate traffic and loyalty, then you are giving value to that blogger.

Any blogger is going to praise and remember your contribution. These relationships with attractive bloggers will potentially open doors to regular guest posting spots and will guide you to build credibility and authority within your niche.

2. Guest Posting is a Natural Form of Self-Promotion

In digital marketing, there’s a fine line between moderately marketing your sincere efforts and openly self-promotion of yourself to the point of frustration. Often newbie bloggers will write posts on their blog, then swamp people on Facebook and Twitter with their shares after every 30 minutes. You might have some bites from here and there, but you are not going to make a significant and trustworthy reader base with that kind of promotion.

Guest posting, however, allows you to reach a large specific audience in a way that does not turn up so promotional. It’s more of a natural and indirect way of self-promotion as compared to setting up a twitter account and howling at the crowd about the greatness of your content.

3. Social Media Attention

Many blogs let the guest writer include social media links, typically at the end of the blog post or within the bio of the author. This makes it easy for the spectators to connect with you, increasing your amount of followers and possible contacts. With an increase of followers, it may also increase content shares, gradually coming to more followers and more engagement.

Some guest blogs don’t include social media links, depending on the preference of the owner, but there is still a chance that your social media attraction will increase. This can be possible in two ways.

  • Most bloggers share their recent content to their social media accounts. Therefore your post will be one of them.
  • If you provide novel, attractive and material content, readers may look to your social media accounts to see any new content you share.

For the same reason, these readers might also subscribe to your blog.

4. Natural Backlinks Prove Better to Search Engine Rankings

The SEO benefits of guest posts are often seen but well worth repeating. You can try to test search engine you like, but it’s not going to pay off in the long run. The safest, most effective way to improve your rankings in search engines is to gain natural backlinks on authoritative websites that are very much related to the topic of your site.

That implies, What guest posting is. Every blog worth guest posting offers a section about the information of the author. There you can freely place 1-2 backlinks to your blog.

PAC Shop

Some blogs even let you link back to your content in the body of your post as long as the content is very material.

Another big key with guest posting on popular blogs is their posts often get shared numerous times. As time goes, search engines continue to blend social sharing variables into their algorithms; this could act as a significant part in how well your posts and blog ranks.

5. “Free” (Cheap) Promotion to a Large Audience Generates Targeted Traffic

Most people make a huge mistake when they start a blog – they continuously publish posts, but only on their blog.

I know it sounds weird that producing content for your blog is a mistake, but it’s the reality. When you start a new blog without even the trace of authority, you should not be paying the bulk of your time producing new content of your blog.

The stress should not be on quantity, as no one is even reading your posts at the start. Rather, you should write treasured posts for your blog every couple of weeks then utilize your writing efforts on guest posting in authority blogs of your niche.

By guest posting on influential blogs in your niche, you will commence a portion of their traffic flow into your blog. Because authority blogs you guest post on, and your blog are in a similar niche, visitors will likely be attracted towards the topics of your content, and some of that traffic will undoubtedly remain on your blog.

Final Words

Are you struggling for more exposure, Integrity, social media publicity, inbound links, networking events or all of the above, guest blogging is an appropriate way out to be used for the blog?

While it takes determination to write great posts continuously, the benefits far outweigh the invested time. Keep the above guidelines in your mind and work your way towards proposing this new feature to your blog.

The primary point to remember is taking small initiatives that would lead to productive outputs in place of rushing into something without giving a deep thought.


PS – I look forward to reading your comments



powered by bloggers, member driven


    1. ankit Solanki September 21, 2017
    2. william jack August 28, 2017
    3. Sanaullah Farooq April 28, 2017
    4. Sinu April 28, 2017
    5. Loretta April 26, 2017
    6. Nikhil Makwana April 26, 2017
    7. Saroja April 24, 2017
    8. Jelina Roy April 20, 2017
    9. Ankur April 19, 2017
    10. pankaj kamariya April 19, 2017
    11. Zacharie Willems April 18, 2017
    12. Shubham Panwar April 17, 2017
    13. Manchun Kumar April 17, 2017
    14. cheryschmidt April 14, 2017
    15. ecouponshop April 10, 2017
    16. Abhit Upadhayay April 10, 2017
    17. Nayab Khan April 10, 2017
    18. Jalil Mehar April 9, 2017
    19. Dorado April 9, 2017
    20. Donna Merrill April 8, 2017
    21. Pastor Moses April 8, 2017
    22. Odira April 8, 2017
    23. Codingplex April 8, 2017
    24. Lydia Brown April 6, 2017
    25. Alan Bryson April 6, 2017
    26. aditiaggarwal April 6, 2017
    27. jatin ladda April 5, 2017
    28. Talking Cars April 4, 2017
    29. Manoj Kadam April 4, 2017
    30. Enstine Muki April 3, 2017
    31. abid anwar April 1, 2017
    32. The Dude March 28, 2017
    33. burma tours March 27, 2017
    34. Mannoj Kumar Jain March 27, 2017
    35. Gemma Koponen March 27, 2017
    36. sazia kazia March 26, 2017
    37. Aditi Aggarwal March 23, 2017
    38. Jacob March 22, 2017
    39. Christina March 21, 2017
    40. Suraj Singh March 21, 2017
    41. Milena Brokaw March 21, 2017
    42. Edward Thorpe March 20, 2017
    43. Seema March 20, 2017
    44. N. Moses March 20, 2017
    45. Dr. Elise Cohen Ho March 19, 2017
    46. Erika Mohssen-Beyk March 19, 2017
    47. Latest News Updates March 17, 2017
    48. RN Sharma March 16, 2017
    49. vinayashree March 16, 2017
    50. Darren Keane March 16, 2017
    51. G. P. Gautam March 14, 2017
    52. David Vu March 13, 2017
    53. Ikechi Awazie March 12, 2017
    54. DeeDee Lynn March 12, 2017
    55. Dexter Roona March 12, 2017
    56. Saeed Jatoi March 11, 2017
    57. Sue Bride March 11, 2017
      • Dexter Roona March 12, 2017
        • Saurabh Tiwari March 16, 2017
    58. Jitendra Dabhi March 10, 2017
      • Saurabh Tiwari March 16, 2017
    59. Shahul Hameed March 10, 2017
    60. Marquita Herald March 9, 2017
    61. Taiwo Emayosanlomo March 9, 2017
    62. Kathryn Maclean March 8, 2017
      • Saurabh Tiwari March 9, 2017
    63. Raghu Rao March 8, 2017

    Leave Comments

    CAPTCHA ImageChange Image

    CommentLuv badge

    By checking this box you\'re okay with PAC collecting your email so we can send you information. Please review our Privacy Policy. Your information is safe with us.

52 Free Stock Photos Sites To Help Your Blog Look Good! (And WHY You Should Use Them)
52 Free Stock Photos Sites To Help Your Blog Look Good! (And WHY You Should Use Them)
Thinking and No Doing
How a New Blogger Can Become Irresistable
The PAC Way
Learn The PAC Way
UnderConstructionPage plugin for WordPress
How to Create Coming Soon Pages in WordPress

Powered by WishList Member - Membership Software