Six Steps To Build Online Brand
Your brand is how you appear to the world.
Branding yourself means making yourself visible. With all the tools and social media, today more than ever building your personal brand is vital for every business owner.
Your brand is what’s going to set you apart from the masses.
As you are building your brand, you are creating the trust factor, and you’ll attract more people, more clients, and members into your opportunity. Stepping into your personal branding and identifying your uniqueness is one of the most important steps to your success.
Why Is An Online Brand Crucial Today?
We all know that companies come and go even large companies have been vanished and left a lot of distributors with nothing but debt. And if all you have is the brand of the company at the end of the day, you will be left with nothing to show for it.
People are afraid to make decisions – they need support. They need to see you as a leader who is authentic, trustworthy, and is going to help them.
They need to see you everywhere! On Facebook, Instagram, all the social media platforms. They need to see your blog or website, your bio, your family, your friends just to make sure that you are the right person for them. That you really will help them to achieve their goals and overcome their obstacles and fears.
I am not saying to get a tattoo, lol. But you must be wearing your brand. You must BE your brand. You must experience your brand. Everything you do must scream your brand.
When you have your brand, you will build the trust, and you’ll have the fans, the loyal followers, and customers.
Building your brand simply creates awareness of what you stand for as an entrepreneur.
Building a brand elevates your credibility as you embrace being ‘out there’ for the world to find. Once you’re recognized as an expert in your field, you become the go-to person in your industry.
To enjoy all the benefits now is the time for every entrepreneur to get serious about building an online brand.
With that said let’s cover the essentials you need to get started with building your online brand.
Six Steps To Build Your Online Brand
To have a brand awareness means that people will identify your brand to be yours under different conditions on all the social media platforms and anywhere on the web.
Having a blog or website is a perfect place to start building your brand.
One of the keys to becoming memorable is making a good first impression.
Step #1 Understand And Be Your Authentic Self
Ask yourself these three questions:
- Who I want to be?
- Who I want to become?
- Who I want to be known as?
Your brand should be a reflection of who you are, what you believe in, and what you stand for, to align with your brand “style” and marketing.
Step # 2 Assess Your Professional And Personal Goals
Write down your professional and personal goals to make sure that your brand is consistent and makes sense for your lifestyle. To effectively sell what you are offering, you have to embody the same level brand that you want to attract, so your clients will feel comfortable investing with you.
Step # 3 Domain Name
As you are going to brand yourself, purchase your name as a domain name dot com. With that, you will be able to get a personalized email address. It looks very professional and includes your name, which is one more time your name in front of your followers.
Step #4 Choose A Unique Design For Your Blog
To stand out from your competition, apply your personality. Keep it simple, clean and inviting. If you have too many things on your blog, you will confuse your visitors.
Step #5 When Designing Your Blog, Use Colors To Your Advantage
For example, red means energy, communication, and concentration, dark blue means honesty, determination, and character, pink is interpreted as being feminine. Find a color that embodies the characteristics of your brand and wear a little bit of it each day.
Step #6 Dress Like The Clients You Want To Attract
Like attracts like so your goal is to match or up level your customers’ style.
To get 4 more steps click HERE!
As always thank you for visiting. I appreciate you! Give me your thoughts in the comments below. If you think this could be helpful for someone, please share :).
Now Go Crash it!
Till Next Time,
Take Care & Stay Cool!
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